Day 2
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WESTMINSTER KENNEL CLUB
Most fish in Japan are harvested using ike jime, an artisan method that humanely processes fish at the moment of catch, preserving exceptional flavor and texture.
In the U.S., almost no fish are handled this way, leading to THE diminished quality and up to HI
third of the catch going to FISH
waste. Seremoni has developed THE
technologically advanced method
of ike jime that helps independent American fishermen make the most of their catch. Following a full rebrand — positioning, messaging, design, photo, and film — Seremoni is now shipping thousands of pounds of seasonal American fish to Michelin-starred restaurants and specialty grocers each week.
BRANDING
SOCIAL MEDIA
MOTION DESIGN
ART DIRECTION
so where did we land?
With web, ads, social & email all
speaking the same visual language
3D renders that became
retail-ready
assets including:
shelf signage and end‑cap displays @ CVS, Target & Walmart
Amazon-ready product renders,
bundles, and digital storefront designs
X
X
X
AND BEST OF ALL…
A clear, scalable, and easy-to-maintain
design system the team now uses for:
emails
PAID ADS
ICONS
SOCIAL MEDIA
EVENTS
Founded by the creator of Starface… Blip helps Gen-Z ditch nicotine and “Die Another Way”. Blip’s approach is refreshingly honest, unapologetic & a direct conversation to their audience.
They came to the table with a strong social presence, bold website, and solid NRT product.
→ My role was translating their style across email, ads, and product renders.
Day 2
od
Day 2
od